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Sustainable fashion, slow fashion, fast fashion, a capsule wardrobe, subscription-based models, value chain, transparency, trans-seasonal, timeless, GOTS-ceritified, organic, oeko-tex 100/1000…  Do you know what it all means? We hardly know all the definitions, so we decided to make a DICTIONARY. So every second week or so, we will try to post a definition of a new word or concept.  As the headline already revealed, the first concept we will define is sustainable fashion and slow fashion. But in order to explain what sustainable fashion is about, let me just explain

The Black Boot

The famous black boot is the ultimate shoe you need to have in your wardrobe. The black boot can fix the basic blue denim jeans and a t-shirt into something cool and sophisticated. I always pick the boot if I want a more serious look, and if you pick the sneaker you go for a more sporty and relaxed look. Here in winter, the boot is both stylish and practical. The classic boot is also minimalistic, longlasting and they never go out of style. At the top picture you can


I recently worked for the brand ee12 and I was very interested in their version of ee12, because they are sustainable. Amalie Engbirk Friis and Pernille Engbirk are the founders behind the brand. The thing I noticed about them, was that they only produce clothes to order and maintain minimal stocks. That is their whole point. Which they elaborate themselves: “This also means an economy that is not propped up by banks or investors but by you, our loyal and dedicated customers. By paying half the price of purchase when you place

The Sale is here!

The sale has started and everyone is going crazy! We should stop the sale, but if you want to make a more sustainable wardrobe and your economy has to survive, then it is time go shopping! 1. Dora Bra – Underprotection DKK 350, 2. Boots – ATP DKK 2170, 3. Pants – Fonnesbech DKK 996.

In my perspective, sustainable fashion can be a variety of things. It can be: The choice of materials (e.g. use less water, is certified, contains no chemicals, recycled materials) Improved working conditions throughout the supply chain (e.g. Fairtrade, GOTS certificate) Handing in old clothes to shops with recycling programs or at second-hand shops. Redesigning old clothes or things (e.g. my sculptured earrings) Buying second hand or vintage clothes (find all the good vintage shops here) Renting clothes (see list below and see Dorte’s experience here) Having a minimalistic and trans-seasonal wardrobe

Celebrating Christmas often include a ton of presents – which are a huge controversy to try to live with less and try to stop the buy and throwaway culture. The way I try to come about it – is to primarily and mostly give experiences as gifts. For instance a trip to the zoo, or a cultural trip somewhere. It brings great joy to spend time and experiences with the people you love. Giving clothes as presents are also very popular for Christmas – but have you considered giving a

Have you heard about Greenpeace and Fashion Revolution partnering up around the initiative called Make Something?  I love the concept and especially because it has recently been Black Friday (which we wrote about here and which we are not a big fan of) and this new initiative encourages people to be creative and MAKE SMTHNG. It runs from December 2nd to 10th, but I highly recommend you to extend to an all year round activity and exercise in order to be more creative with the stuff you do have.  As

Winter is here

The temperature is falling, the rain is changing into snow and people are going to slip on water puddles. Winter is here and you need to stay warm. Find the perfect winter coat for you. A great choice of a winter coat is to connect your whole wardrobe to this jacket. You need to find the one, which matches your fashion style. If you have a classical style, I would go for the trench coat, but if you want a more special trench coat, you can go with a trench

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